Giới thiệu

YouGov Decision Lab is a partnership committed to driving new thinking and technology in marketing with Vietnam's most modern market research offering. Combining Decision Lab's thought leadership and problem-crunching capability with the industry's most robust data solutions provides a best-in-class offering for leading innovative brands that are ready to transform with the changing market conditions.

Decision Lab is well-known for its thought leadership in digital media and the understanding of a new generation of consumers. It works with some of the most forward-thinking multinational and global brands and leading global tech giants.

YouGov is a global leader in delivering living consumer data to brands. This is made possible through innovative data solutions allowing brands to react faster and with a more in-depth understanding of market changes and new trends.

Decision Lab is the exclusive partner of YouGov in Vietnam.

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